KNOWLEDGE MANAGEMENT
Most information professionals, when asked what they do, respond with a variation on an information retrieval theme. Boiled down to its essence, it says that information professionals' mission in life is to provide the information you need, when you need it; in the format you need it.
The best of information professionals personalize this message, tailoring it to the audience. Engineers are told the information will keep bridges from falling down. Bankers are told the information will keep loans from going south. Lawyers are told the information will help them win cases. Sales personnel are told the information will help them identify prospective customers. Chemists are told the information will identify new compounds and new uses for old compounds. More... |